Desperate Networks
May 12, 2006
The major networks have seen their share of turmoil in the past year. The three nightly newscasts are each fronted by new faces. NBC, the longtime ratings king, has slumped to fourth place, behind Fox. CBS, a decade-long loser, has taken the lead. Behind every ratings rise and fall, every hit and miss, there’s plenty of drama, but not a lot planning. Bill Carter, TV reporter for The New York Times, talks with Bob about his new book Desperate Networks.
