A screenshot from one of several videos Cho Seung-hui sent to NBC News
A screenshot from one of several videos Cho Seung-hui sent to NBC News (NBC News / MSNBC)

Ratings vs. Reputation

April 20, 2007

NBC News’s decision to broadcast Cho Seung-Hui’s final message earned the network major ratings, and a heap of criticism. But you had to look north of the border to find a major news outlet that didn’t follow NBC’s lead. CBC editor in chief Tony Burman explains why the CBC left the manifesto alone.

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