A Network of Their Own
February 05, 2010
In an attempt to bypass the pesky media and get news directly to the fans, sports leagues have been creating their own television networks. Case in point: the admission of St. Louis Cardinals slugger Mark McGwire last month on the MLB Network that he used steroids during his playing days is "a historic, seminal event in the evolution of sports media in America,” says Tim Franklin, director of the National Sports Journalism Center.

